home learn more WiserAdvisor University contact us help
WiserAdvisor University  >  Subject: Portfolio Management  >  Topic: Strategy  >  Article
About WiserAdvisor University

WiserAdvisor University is designed to provide you with high-quality information about investing and finance straight from those who know best: financial professionals. The University includes hundreds of informative articles on dozens of topics of interest to individual investors like you.
If you find an article informative and would like to be contacted by a financial advisor, we encourage you to fill out our simple form. The WiserAdvisor service is free, objective, accurate, and confidential, and will match you to qualified financial advisors who can help you reach your investment goals.


About WiserAdvisor.com

WiserAdvisor.com is an independent and unbiased matching service designed to help individuals find the best financial advisors for their unique needs. This easy-to-use system prides itself on its simplicity and accuracy. After you fill out a simple form, our algorithms search through the thousands of advisors in our system and provide you with up to three advisors who are best able to help you accomplish your goals.

Other Articles
Buy High, Sell Low
Constructing a Portfolio
Consider Dollar Cost Averaging
Some General Investing Tips
Watch Out for These Mistakes
When Selling, Don't Make These Mistakes
When Investing, Use Time to Your Advantage
Trading and Investing Are Very Different
What an Aspiring Buy and Hold Investor Should Consider
What an Aspiring Day Trader Should Consider
10 Things Every Investor Should Know
Investment Approach: Specific Target or Toss the Dart?
Investing Basics
Investments with Eye on Risk Shine
Dollar-cost Averaging: A Simple Strategy for Uncertain Markets
Five Steps that May Turn the Market’s Ups and Downs to Your Advantage
Keeping Your Emotions in Check
Wealth Management: Passive vs. Active Investing
Watch Out For Those Predictions
Investing Offensively & Defensively
Insatiate Cormorant
Tax-Efficient Investing: A Wise Choice
Investing The American Way
Reduce the Sting of an Investment Loss
Market Volatility: Unwelcome But Inevitable
Two Opportunities to Decide if That’s Light You See at the End of the Tunnel
The Folly of Market Timing
How Will You Handle Your Investing Future?
Vince Lombardi Investing
Protecting Against Disaster
Intermarket Analysis
The Hottest Investment Tips
The Road to Successful Investing
Investment Philosophy Question
A New Approach to Investment Planning
Investing Over a Lifetime
Stay on Track With a Summertime Portfolio Review
Tune Out The Noise. The Results Will Follow.
Active Management Evaluation: Will Your Active Money Manager Or Mutual Fund Add Value?
Active Versus Passive Management
Are You Wired for Investment Success?
Buy and Hope versus Risk Management
Surviving a Bear Attack
What is an Index and Why Should I Care?
Investing Driving You Crazy? Maybe Its Because You Already Are! (Part 2)
Investing Driving You Crazy? Maybe Its Because You Already Are! (Part 3)
Investing Driving You Crazy? Maybe Its Because You Already Are! (Part 3)
Investing Driving You Crazy? Maybe Its Because You Already Are!
Portfolio Rebalancing Vs. Market Timing
Understanding Value vs. Growth Investing
Ruminations on the Investment Process
One Best Thing Syndrome
 

Strategy

Investment Approach: Specific Target or Toss the Dart?

By Allen Taylor
President, Wealth Strategies LLC

If you are like most individual investors, your portfolio is built and designed around a method of pure luck and good intentions. Some investors do not take the time to consider the overall, big goal and as a result the portfolio is constructed to meet the needs or desires of the moment.

The primary issue, and absolute must, in building or designing a portfolio is to determine what you are trying to accomplish. Is the overall goal to fund your children’s college account, buy a car in 4 years, or the ultimate goal of retiring? The simplistic approach of investing to “make it grow” or to “succeed in the market” is much too vague and leaves far too much opportunity for emotionally driven mistakes. Having a defined objective and time horizon in mind can help to eliminate some of
A Fast, Free and Easy Way to Find a Top-Notch Financial Advisor!
Select the services that you are looking for from a financial advisor and hit 'Go'. Fill out a short form and we will match you to the advisors that best suit your unique needs.
Portfolio Management Insurance
Retirement Planning Taxes
Estate Planning Business Finances
Educational Planning    
the emotion in investing.

The individual investor must understand their own risk tolerance and put that into perspective with how they have constructed the portfolio. In other words, how much value fluctuation can you bare and still put your head down each night to sleep? Understanding the types of risks associated with an investment, be it stocks, bonds, mutual funds and even cash (yes there are risks associated with cash equivalent investments) is critical in establishing a sound portfolio.

A great number of investors have discovered, the hard way, the reality of risk and their portfolio over the course of the past few years. The major market indices, DOW, S&P500 and NASDAQ all have shown significant movement and none of it in the desired direction for investors wanting to watch assets grow.

The dartboard approach to investing seems to be the method the majority of the investing public followed during the ‘90s. The internet/technology bubble continued to expand and positive returns seemed to be everywhere. It did not matter where you threw the dart; you were able to make the portfolio grow. As easily seen in the chart below, comparing the DOW, S&P 500, and NASDAQ index movements over the past 5 years, the tech bubble of the ‘90s made the NASDAQ index behave in a manner different from the norm. The likelihood that an investor jumped on the bubble at the wrong point is high, thus realizing a larger amount of volatility than expected. Buying high and riding it out or selling low was the end result. Many of the portfolios had a high degree of risk associated with them. The term we use is Standard Deviation: simply how much movement, or price volatility, occurs around the average rate of return for an asset or portfolio. This risk evaluator was not strongly considered by many since the returns were strong and continued to be readily available—risk was what someone else experienced.

The majority of the tech portfolios had standard deviation values well into the double-digits. Those same portfolios today are worth considerably less than their value from the ‘90s due to the risk associated with the holdings. We have all seen and heard the stories from other investors about how much they have lost in the market over the past couple years. This process is not surprising to me since most investors do not look at the big picture but rather follow the trends of the general market.

The emotional side of investing is our biggest enemy. We can study, analyze, track and chart markets and assets all we want, but we are wasting our time if we do not use sound logic and reasoning in which ones to buy, sell and avoid all together. Chasing returns has never been a good answer and only a very lucky few have ever been able to pursue this philosophy and win. Luck is the primary determinant here, not choice or skill. The market is based upon logic and statistics but it is driven in large part by investor emotion. This emotional process supports the market theory known as Random Walk Hypothesis, which basically states that the movement of the market is no more predictable than the next step of a drunken man.

Sound portfolio management is an on going, continual process of making well thought out decisions based on the desires of the investor. If you have a specific goal in mind when beginning your investing and create the proper mix of assets the likelihood of achieving your goals are much improved over simply picking a few stocks or mutual funds at random because they have increased in value over the past year. The old adage that if it sounds too good to be true----it is, holds true to all things in life, especially money management. It is not reasonable to expect and plan on excessive growth on a long-term basis just because we were in an environment where that WAS the case. It is as equally unrealistic to expect the long-term prognosis for the current market environment to be negative. Use realistic expectations when building the portfolio and understand that at times it will move in the opposite direction than is desired. If the portfolio was well thought out and researched from the start, it will likely come back and continue to grow, allowing us to achieve our goals.



Click here to submit request>
Go Back to Topic Page>

If you are an advisor and would like to see your articles published, click here



Article reprinted by permission. Unauthorized reproduction of content prohibited.