Personal Capital

Tel: 650-556-1310
250 Montgomery Street
Suite 700
San Francisco, CA 94104
Personal Capital | Financial Advisor in San Francisco ,CA

Invest with logic. Plan with heart.

About Personal Capital

Ready to take control of your finances? Personal Capital is here to help. We have objective fiduciary advisors ready to analyze your financial situation, and help you build a personalized, holistic plan.

The holistic financial plan recommendation is yours to keep, no strings attached.

There's never been a better time to get a second opinion on your financial future. Schedule a call with Personal Capital today.


Personal Capital provides a unique combination of award-winning financial tools and personalized, human advice.

Work with our team of licensed fiduciary advisors to build a free Personalized Plan that's yours to keep. You and your advisor will use our comprehensive array of free money management tools to identify and alert you to opportunities for investment management, retirement planning, and cash flow.

Setting up your dashboard will make your discussion with an advisor -- whether ours or a competitor's -- more productive. And it's completely free to get started:

  1. Customization begins by learning about your entire financial situation and goals. Use our free dashboard to get a 360-degree view of your money and see all your accounts in one place, including your investments. And go deeper with our planning and analytics tools.
  2. Our team of licensed fiduciary advisors understands that every investor is unique. With the dynamic tools, work with your advisor to build a complimentary Personalized Plan that is yours to keep, whether you decide to work with us or not.
  3. Get Wealth Management custom-tailored to your unique situation. Together, we design a portfolio that's based on your preferences, and what stage you are in your life. We charge one all-inclusive management fee at a fraction of the cost of traditional financial institutions. There are no hidden fees, no trailing fees and no trade commissions.

Personal Capital Advisors Corporation ("PCAC") compensates WiserAdvisor ("Company") for new leads. ("Company") is not an investment client of PCAC.

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Only Personal Capital Offers These Powerful Tools.

Register for our free financial dashboard, used by over 3.3 million people to help them track over $1.4 trillion (7/31/22).  Our free tools give you a complete picture of your financial life, and are yours to keep whether you decide to work with us or not.

Retirement Planner


See if your retirement savings are on track to retire by your target date and calculate your projected monthly income.

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Education Planner


We'll help you estimate and plan how much you should be saving today to cover education costs down the road.

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Investment Checkup™


See how well your investments are performing, and how they could do even better, with the Investment Checkup™ tool. Compare your current portfolio allocation to the ideal target allocation designed to minimize risk and maximize returns to meet your financial goals.

Learn More >

Fee Analyzer™


See if you're losing money through hidden fees in your mutual fund, investing, and retirement accounts.

Learn More >

General Information

Firm Start Year:   2009
Name of Broker/Dealer:   Pershing
Number of Years with Current Firm:   11
Advisory Services Provided:   Wealth Management, Portfolio Management


Investment Types:   Socially Responsbile Investing (SRI), Environmental, Social and Governance (ESG), Retirement Planning, Estate Planning, Tax Efficient Investing
Can meet clients in the following ways:   Our Offices, Phone, Video Conference

Firm Information

Firm's Number of Planning Clients:   32,400
Assets Managed by Firm:   $22,400,000,000

Compensation and Fees

Fee Structure:   Fee-Based
Minimum Portfolio Size for New Managed Accounts:   $100,000

Financial Services

Wealth Management

Whether you're planning for retirement or looking for ways to invest we offer dedicated registered financial advisors, along with free tools, to help you build a personalized portfolio. Our personalized approach includes Tax Optimization, our proprietary Smart Weighting™ strategy, and Dynamic Portfolio Allocation. We also offer Socially Responsible Investing options at no additional cost.

Portfolio Management

We don't believe in a one size fits all portfolio. Our approach is tailored to you and your goals. Together, we'll create a plan that's based on your preferences, and what stage you are in your life.


How are you compensated? How will I pay for your services?

We have one simple fee based structure on a percentage of assets managed. Wealth management, trade costs and custody are included - you do not pay trade commissions. We bill monthly, in arrears, and routinely help clients with financial planning and 401(k) allocations at no charge. Our fee schedule is as follows: First $1 million: 0.89%; For clients who invest $1 million or more: First $3 million: 0.79% Next $2 million: 0.69% Next $5 million: 0.59% Over $10 million: 0.49%


WiserAdvisor provides referrals to financial professionals. WiserAdvisor is not a current client of advisor or advisory services. Financial professionals pay cash compensation for these referrals, which creates the incentive for WiserAdvisor to make these referrals, resulting in a conflict of interest.


Additional Detailed Disclosures



Registered Investment Advisor:


Acknowledged fiduciary:


Office Hours

Mon. 9:00 AM - 5:00 PM
Tue. 9:00 AM - 5:00 PM
Wed. 9:00 AM - 5:00 PM
Thu. 9:00 AM - 5:00 PM
Fri. 9:00 AM - 5:00 PM

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