David W. Treichler, CFP®, AIF®, CLU®
Arabella Wealth Advisors

Tel: 315-430-3283
The University Building
120 E. Washington St. Ste 922
Syracuse, NY 13202
Arabella Wealth Advisors | Financial Advisor in Syracuse ,NY

Your Trusted Independent Second Opinion

About David W. Treichler


Visit us online at Arabella Wealth.

My ground rules :

1.) I will be open, honest, and candid with you

2.) I will get to know you as best I can, what your goals and objectives are for yourself, your family in order to make appropriate recommendations. Anything shared is kept confidential.

3.) Education as to the different ways we can do business, what the different products are, fees involved, so you feel comfortable and make good informed decisions.

4.) Ongoing maintenance and monitoring. Depending on the scope of the relationship at least once a year, quarterly contact if advisory based.

5.) Ultimately, I serve you and your family's best interests; and operate under a fiduciary based relationship.

What I expect from you :

1.) That you be open and honest with me; that helps me help you.

2.) Give me the chance to work for you; if it is the same or less in terms of fees, gives you greater value working me, I ask for your business.

3.) Over time, if my performance merits, I ask you introduce me to other who are high on the scales of intelligence, and potential that I could be introduced to by you.

Does this approach sound reasonable?

About Arabella Wealth Advisors

David W. Treichler, AIF, CFP, CLU provides high net worth investment management solutions to his individual and business clients. He brings knowledge, and experience in advisory, brokerage, and insurance management. David specializes in portfolio construction and asset allocation strategies utilizing a holistic team approach.

During his career at M and T, David was Vice President and Senior Portfolio Manager for the their bank's Investment Group in Syracuse, NY. He managed over $160 million in client assets and 200 relationships. Prior to being Senior Portfolio Manager, he was the Regional Wholesaler for the MTB Group of Funds and Portfolio Architect supporting New York State and Northeast PA. His other experience includes positions with Smith Barney and Northwestern Mutual.

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General Information

Firm Start Year:   2011
No.of Employees:   2-4
Insurance License#:   643308
Name of Broker/Dealer:   Cetera Advisors LLC
Name of Custodial Firm:   Fidelity, Pershing, SEI, TD Ameritrade Institutional
States Licensed in:   NY
Number of Years with Current Firm:   9
Work with the following types of clients:   Businesses, Individual Investors
Advisory Services Provided:   Tax Advice and Services, Financial Planning for Businesses, Financial Planning for Individuals, Education Funding and Planning, Money Management, Wealth Management, 401K Rollovers, Portfolio Management, Estate Planning & Trusts, Financial Advice & Consulting, Annuities, Insurance Planning, Retirement Planning


Investment Types:   FINANCIAL PLANNING, Annuities, Mutual Funds, Options & Futures, Bonds, Stocks, Insurance, Exchange Traded Funds (ETFs), Alternative Investments
Can meet clients in the following ways:   Video Conference, Via Email, Via Phone, Your Office, Our Office, Your Home

Qualifications & Memberships

Insurance and Annuity Licenses:   Annuity, Long Term Care, Variable Annuity, Disability, Accident, Variable Life, Health, Life, HMO
Financial Organization Memberships:   Society of Financial Services Professionals, American Association of Individual Investors, National Association of Estate Planners & Councils (NAEPC)

Firm Information

Firm's Number of Clients:   250
Firm's Number of Planning Clients:   50
Firm's Number of Managed Clients:   50
Assets Managed by Firm:   $50,000,000.00
Advisor's Number of Clients:   250
Advisor's Number of Managed Clients:   100
Advisor's Number of Planning Clients:   50
Assets Managed by Advisor:   $50,000,000.00

Compensation and Fees

Fee Structure:   Fee-Based
Minimum Portfolio Size for New Managed Accounts:   $50,000.
Compensation Methods:   Hourly, Commissions, Flat Fee, Based on Assets
Minimum Fee Charged for Flat Fee Accounts:   $250

Board Positions

Organization :   Baldwinsville Varsity Hockey Booster Club, Baldwinsville, NY
Position :   Vice President
Duration :   2019-Present
Organization :   Estate Planning Council of Central New York, Central NY
Position :   Immediate Past President
Duration :   2019-Present


Bachelor of Science  - Finance   Syracuse University

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Financial Services

Financial Advice & Consulting

With personalized financial planning from Arabella Wealth Advisors, you'll get the investment advice you need to help achieve your financial goals.

Financial Planning for Individuals

Your mix of assets and objectives are unique. Your financial plan should be the same. You need a partner who will focus on providing a thorough understanding of your situation, needs, and preferences and help you plan for growing your assets while protecting your base of wealth.

Financial Planning for Businesses

Whether you are planning to sell your business to an outside party, thinking of implementing an internal succession plan to transfer ownership to the next generation, or considering the strategic acquisition of another firm, an understanding of the true drivers of valuation is critical.

Portfolio Management

We all dream of beating the market and being super investors and spend an inordinate amount of time and resources in this endeavor. Consequently, we are easy prey for the magic bullets and the secret formulae offered by eager salespeople pushing their wares. In spite of our best efforts, most of us fail in our attempts to be more than average investors. Nonetheless, we keep trying, hoping that we can be more like the investing legends – another Warren Buffett or Peter Lynch. We read the words written by and about successful investors, hoping to find in them the key to their stock- picking abilities, so that we can replicate them and become wealthy quickly. We use our effective asset allocation methodologies to manage and monitor investments.

Retirement Planning

A secure, comfortable retirement is every worker's dream. And now because we're living longer, healthier lives, we can expect to spend more time in retirement.

401K Rollovers

Whether you're starting a new job or getting ready to retire, you'll have to make a decision about your 401(k).

Insurance Planning

Insurance is a crucial element of any financial plan. It protects you and your loved ones against the cost of accidents, disability, and death.


An annuity is a contract between you and an insurance company that is designed to meet retirement and other long-range goals using a team approach.

Estate Planning & Trusts

Estate planning is a process involving the counsel of professional advisors who are familiar with your goals and concerns, your assets and how they are owned, and your family structure.

Tax Advice and Services

We reach beyond your portfolio to design and implement strategic plans to minimize estate and income taxes.

Education Funding and Planning

As higher education costs continue to soar, many parents find themselves faced with the nagging question, Will I have enough money to pay for my childs college education? Although most people today are likely to agree that an investment in higher education usually reaps its rewards in higher long-term earningsand, hopefully, greater job satisfactionone key concern is how to choose a smart savings alternative.

Investment Advice & Management

Developing and executing an investment strategy that encompasses every aspect of your financial life can be challenging, particularly when you have substantial assets and sophisticated needs.

Wealth Management

In general, wealth management is more than just investment advice, as it can encompass all parts of a person's financial life.

Risk management

Simply put, risk management is a two-step process - determining what risks exist in an investment and then handling those risks in a way best-suited to your investment objectives.

Money Management

Money management is the process of knowing where you are spending your money today and having a well-thought-out plan in place for where you want it to go in the future.


Do you have a customer satisfaction or refund policy?

Please review my ground rules

Why should I choose you as my financial advisor?

Syracuse University School of Management Graduate. Immediate past president Estate Planning Council of CNY. Portfolio management, and client experience. Advisory, investment, insurance knowledge.

What are your qualifications? What is your education background?

open, honest and candid with emphasis on goal setting and fear setting

How are you compensated? How will I pay for your services?

The scope of engagement depends on how compensated. We will affirm together what makes the most sense for you.

If you are going to manage my account, will you obtain my permission every time you buy or sell something?

We may interface with portfolio managers, service providers, support personnel from direct providers, my broker dealer, or RIA firm.



Investment Advisory Services are offered through Bright Futures Wealth Management and/or Cetera Advisors LLC registered investment advisors. Securities and advisory services offered through Cetera Advisors LLC, a broker dealer and Registered Investment Adviser, member FINRA, SIPC. Cetera Advisors LLC, Bright Futures Wealth Management, and Arabella Wealth Advisors are under separate ownership. Confidentiality Notice: This email transmission and its attachments, if any, are confidential and intended only for the use of particular persons and entities. They may also be work and/or product protected by the attorney- client privilege or other privileges. Delivery to someone other than the intended recipient(s) shall not be deemed to waive any privilege. Review,distribution, storage, transmittal, or other use of the email and any attachment by an unintended recipient is expressly prohibited. If you are not the named addressee (or its agent), or this email has been addressed to you in error, please immediately notify the sender by reply email, and permanently delete the email and its attachments.


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Compliance Disclosures in Last 5 years:

Have a clean record

Criminal Disclosures in Last 5 years:

Have a clean record

Office Hours

Mon. 9:00 AM - 5:00 PM
Tue. 9:00 AM - 5:00 PM
Wed. 9:00 AM - 5:00 PM
Thu. 9:00 AM - 5:00 PM
Fri. 9:00 AM - 5:00 PM

Communities Served

Greater Syracuse Area

Compensation Arrangements

Check Bank Transfer

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