VETTED

Brandon Whaley

Prudential.Com
Brandon Whaley
Tel: 904-313-4597 701 San Marco Blvd Ste 7100 Jacksonville, FL 32207
About Brandon Whaley
I work with individuals and families who want clarity, discipline, and confidence in how their money supports the life they are building. My approach is straightforward: understand the full picture first, goals, cash flow, risk exposure, and the decision-making habits, BEFORE recommending any course of action. I believe good financial planning isn't about chasing trends or reacting to headlines, but about building a thoughtful structure that can adapt as life and markets change. Clients often come to me during moments of transition: career growth, business ownership, liquidity events, or simply the realization that their fiancial decisions have become fragmented. My role is to help simplify complexity, align investments with long-term objectives, and create a strategy that supports both opportunity and protection. I place strong emphasis on communication and education. Clients SHOULD understand why decisions are being made, not just what is being done. That transparency builds trust and leads to better outcomes over time. Outside of work, I value continuous learning, problem solving, and helping people make confident decisions under uncertainty, principles that strongly influence how I serve my clients. If you're looking for a thoughtful, steady partner to help you make informed financial decisions, I welcome the opportunity to connect.
About Prudential.Com
See Disclosures
General Information
Insurance License#:

W615266

States Licensed in:

CA, FL, IL, MI, MO, OR, TX

Number of Years with Current Firm:

1

Work with the following types of clients:

Businesses, Non-Profit Organizations, Individual Investors

Advisory Services Provided:

Money Management, 401K Rollovers, Retirement Planning, Portfolio Management, Financial Planning, Investment Advice & Management, Financial Advice & Consulting, Risk Management, Education Funding and Planning, Financial Planning for Individuals, Financial Planning for Businesses, Wealth Management

Qualifications & Memberships
Insurance and Annuity Licenses:

Variable Life, Variable Annuity, Life, Health

Services
Investment Types:

Bonds, Options & Futures, Mutual Funds, Stocks, Alternative Investments, Exchange Traded Funds (ETFs), Mortgages & Real Estate, Insurance, Annuities, Socially Responsible Investments (SRI)

I provide a free initial consultation:

Yes

Preferred meeting methods
Can meet clients in the following ways:

Your Home, Our Office, Phone, Email, Your Office, Video Conference

Compensation and Fees
Fee Structure:

Fee-Based

Minimum Portfolio Size for New Managed Accounts:

$100,000

Compensation Methods:

Flat Fee

Additional Details on Charges:

There is flexibility on the charge based on AUM and the program we go into. All fees are any costs are discussed and disclosed BEFORE we ever sign any paperwork.

15 Years of Experience
CRD# 6091906Insurance License# W615266Series: 7, 66
Compliance
Registered Investment AdvisorYes
Acknowledged fiduciaryYes
Compliance Disclosures in Last 5 yearsI have a clean record
Criminal Disclosures in Last 5 yearsI have a clean record
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