VETTED

CFA®, CFP®
Altrius Capital Management, Inc.
Tel: 252-638-7598 466 East St Northville, MI 48167
Invest Like an Aardvark.
About Altrius Capital Management, Inc.
Altrius Capital is a wealth and investment management firm dedicated to providing sound risk adjusted returns through our proprietary process which focuses on global revenue generation, value and above average income. Our value-driven, income-focused process, is comprised of individual stocks and bonds designed to meet the retirement and investment goals of our clients. For more information, please visit our website www.altriuscapital.com.
See Disclosures

Our Team

Max
Max Greenberg
CFP

Mr. Greenberg is an Executive Vice President and Financial Advisor at Altrius Capital Management. He is responsible for providing wealth management and financial planning advice to the firm's high net worth clients as well as providing investment solutions for institutional clients. Prior to joining Altrius, Mr. Greenberg was a Senior Account Manager at State Farm specializing in financial services, providing clients with long-term solutions and guidance. Mr. Greenberg received his Bachelor of Science in Finance from the Darla Moore School of Business at the University of South Carolina, his Certificate in Financial Planning from Boston University, and is a CERTIFIED FINANCIAL PLANNER professional.

Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the certification marks CFP®, CERTIFIED FINANCIAL PLANNER, and CFP® (with plaque design) in the United States, which it authorizes use of by individuals who successfully complete CFP Board's initial and ongoing certification requirements.

Chris
Chris Rolf
CFA

Mr. Rolf is an Executive Vice President and Financial Advisor at Altrius Capital Management. He is responsible for providing asset allocation and financial planning advice to the firm's high net worth clients, and a member of the Investment Committee. Prior to joining Altrius, Mr. Rolf was a Vice President at Lenox Advisors for three years where he was a member of the firm's Investment Committee, and advised clients on asset allocation, investment strategies and financial planning. Mr. Rolf spent five years at Morgan Stanley in their Private Wealth Management group. He also worked for Congressman Dave Camp in Washington D.C. Mr. Rolf graduated from the University of Michigan where he was a four-year letter winner and Captain on the Varsity Tennis Team. He received his MBA in Finance from Indiana University and is a CFA charter holder.

James
James Russo

James M. Russo is the founder and Chief Investment Strategist of Altrius Capital Management which he founded in 1997. Jim's military service as a Naval Aviator in the U.S. Marine Corps gave him a unique global perspective. Mr. Russo has published a book on the firm's value-driven, income-focused investment process titled "Invest Like an Aardvark". Mr. Russo received a Bachelor of Science in Economics from the United States Naval Academy, was captain of the boxing team and named a two-time NCBA All-American. Upon graduating from the U.S. Naval Academy in 1991, Mr. Russo served as a Naval Aviator in the United States Marine Corps for eight years until leaving the service honorably at the rank of Captain.

Anu
Anu Prabhu
CFA

Ms. Prabhu is a Portfolio Manager at Altrius Capital Management. She is a member of the Investment Committee and is responsible for conducting fundamental research, security analysis, and portfolio monitoring. Prior to joining Altrius, Ms. Prabhu was a Vice President at Wright Investors' Service for 17 years where she was a member of the equity portfolio management team, helping manage US equity portfolios and researching stocks in different sectors. She was also involved in the quantitative research process at Wright. As a member of the Investment Committee, Ms. Prabhu was involved in the asset allocation process for client portfolios including monitoring macro-economic indicators and their impact on markets. Prior to Wright, Ms. Prabhu was an investment analyst for the private banking divisions at ICICI Bank, India, and BNP Paribas, India. Ms. Prabhu received a Bachelors in Accounting and Taxation, and Masters in Business Administration with a concentration in Finance from Mumbai University. Ms. Prabhu is a CFA charter holder and a member of the CFA Society of New York.

Zachary
Zachary Smith
CFA

Zachary Smith is a Portfolio Manager at Altrius Capital Management. He is a member of the Investment Committee and is responsible for conducting fundamental research, security analysis, and portfolio monitoring. Prior to joining Altrius, Mr. Smith received a Bachelor of Science in Business Administration with a concentration in finance from American University and a Master of Science in Political Theory from the London School of Economics and Political Science. Mr. Smith is a CFA charter holder.

General Information
Firm CRD#:

121529

SEC File#:

121529

Name of Broker/Dealer:

N/A

Name of Custodial Firm:

Schwab

States Licensed in:

SEC, NC, SC, GA, VA, CA, NJ, NY, FL, LA, MD, MI, PA, TN, TX,

Years of Experience in Financial Services:

27

Number of Years with Current Firm:

27

Work with the following types of clients:

Investment Clubs, Individual Investors, Non-Profit Organizations, Businesses

Foreign Languages Serviced:

English, Spanish

Advisory Services Provided:

Financial Advice & Consulting, Investment Advice & Management, Estate Planning & Trusts, Financial Planning, Portfolio Management, Retirement Planning, 401K Rollovers, Wealth Management, Money Management, Risk Management, Education Funding and Planning, Financial Planning for Businesses, Tax Advice and Services, Financial Planning for Individuals

Compliance
Registered Investment Advisor:

Yes

Registered Representative:

No

Investment Advisor Representative:

Yes

Acknowledged fiduciary:

Yes

Compliance Disclosures in Last 5 years:

I have a clean record

Criminal Disclosures in Last 5 years:

I have a clean record

Qualifications & Memberships
Certifications, Accreditations & Designations:

CFP®, CFA®

Securities Licenses:

Series 63, Series 66, Series 65

Services
Investment Types:

Bonds, Stocks, Exchange Traded Funds (ETFs), Commodities, Alternative Investments

Can meet clients in the following ways:

Phone, Email, Your Office, Your Home, Video Conference, Our Offices

Compensation and Fees
Fee Structure:

Fee-Only

Minimum Portfolio Size for New Managed Accounts:

500,000

Compensation Methods:

Based on Assets

Additional Details on Charges:

1.4% on first $500,000; 1.0% on next $500,000; 0.8% thereafter. Negotiable.

Minimum Fee Charged for Managed Accounts:

0.8%

Minimum Fee Charged for Hourly Planning Accounts:

N/A

Firm Information
Firm's Number of Clients:

510

Firm's Number of Planning Clients:

510

Firm's Number of Managed Clients:

510

Assets Managed by Firm:

510,000,000

Advisor's Number of Clients:

510

Advisor's Number of Managed Clients:

510

Advisor's Number of Planning Clients:

510

Total Assets Under Management by Advisor:

$510,000,000.00

Preferred meeting methods
I provide a free initial consultation:

Yes

Portfolio Management
Altrius Capital is a wealth and investment management firm dedicated to providing sound risk adjusted returns through our proprietary process which focuses on global revenue generation, value and above average income. Our value-driven, income-focused process, is comprised of individual stocks and bonds designed to meet the retirement and investment goals of our clients. For more information, please visit our website www.altriuscapital.com.
Financial Planning for Businesses
Our team of CFP® professionals and CFA® charter holders are equipped to help clients navigate and plan for their business' futures. We aid in company 401k management, business succession planning, business distribution planning, and business dissolution planning. We also understand you are busy running your business during the work week, and we are flexible and happy to work with you outside of standard business hours. For more information, please visit our website https://www.altriuscapital.com.
Financial Planning for Individuals
Our team of CFP® professionals and CFA® charter holders are equipped to help clients navigate and plan for their futures. We use top-of-the-line financial planning software coupled with decades of experience to answer our clients' planning-related questions, which often include: "When can I retire?" "What do I have to do now so that I can retire by age _____?" "How can I plan for insert major expense/life event in my future?" For more information, please visit our website https://www.altriuscapital.com.
Financial Advice & Consulting
First and foremost, we are fiduciaries here at Altrius, and we take this responsibility very seriously. Rest assured knowing that any time you meet with an Altrius representative, we will always give the best advice to our clients, regardless of how it impacts the firm. We have a wide array of experts on our team, from CFP® professionals to CFA® charter holders. All of us come from various backgrounds including economics, insurance, real estate, and portfolio management. We will be the first to tell you if we don't have the answers to your questions. However, in the rare event that we do not, know that we will do everything in our power to get the answers for you! For more information, please visit our website https://www.altriuscapital.com.
Retirement Planning
Our team of experienced CFP® professionals and CFA® charter holders are well equipped to help our clients develop and manage their unique retirement plans. We leverage decades of combined expertise and state-of-the-art financial planning software to guide you through the important steps of preparing for and enjoying a secure retirement. We help answer key questions about retirement, like: "When can I retire?" "What will my income look like? "How long will my assets and income last?" For more information, please visit our website www.altriuscapital.com.
401K Rollovers
First and foremost, we are dedicated fiduciaries here at Altrius, and we don't take this responsibility lightly. This means that we will view you and your unique financial life holistically before determining if a rollover is the recommended best course of action. If it is, our team will help you every step of the way, maintaining consistent communication throughout the process. For more information, please visit our website www.altriuscapital.com.
Insurance Planning
Our team of CFP® professionals and CFA® charter holders are equipped to help clients with their insurance planning needs. We will not sell insurance or commission products, but we will advise our clients regarding their current and potentially needed protections for their specific situations. Many of the questions our clients have in this area include: "Do I have enough coverage?" "Should I purchase a long-term care policy, or can I self-insure?" "My premium continues to increase, is there another option I have?". For more information, please visit our website https://www.altriuscapital.com.
Annuities
We do not sell annuities, and in most cases, would not recommend them for our clients. They are great products for the person selling them (they have large commissions and fees) but are typically not the best solution for our high-net-worth clients. We will conduct an analysis of any current annuities you may have and advise on the best course of action. Unlike insurance and annuity salesmen, we are fiduciaries and will always give the best advice for our clients' unique situations. For more information, please visit our website https://www.altriuscapital.com.
Estate Planning & Trusts
Our team of CFP® professionals and CFA® charter holders are equipped to help clients prepare to leave inheritances to their loved ones and minimize potential probate, estate fees, and taxes. We are not attorneys and cannot create estate documents, but we can advise on the best means to accomplish our clients' estate planning goals before time and money are spent on attorneys. For more information, please visit our website https://www.altriuscapital.com.
Education Funding and Planning
While we will not manage 529 Plans for clients, we will help you select the best state-offered plan that fits your specific needs and long-term goals. We will include education planning in your long-term financial plans and devise a strategy for a high probability of success in accomplishing the education goals you have for your family. Common questions we receive when discussing this area of planning include: "How much should I be saving each month to meet our goals?" "How should we allocate to the investments offered within the 529 Plan?" "When should we de-risk the plan as the timeframe for needing the funds shortens?" For more information, please visit our website https://www.altriuscapital.com.
Wealth Management
We provide comprehensive wealth management and holistic financial planning services for our clients at no additional charge from your management fee. We are an independently owned and fee-only asset management firm; we never charge commissions, sell commission products, or tack on hidden or layered fees to your account. As dedicated asset managers, we stand out from most firms who are only practicing wealth management. We differentiate ourselves by investing in individual stocks and bonds for our clients. You can rest assured knowing that each individual stock and bond that we select goes through a rigorous screening and proprietary analysis process by our in-house economists and portfolio managers. This enables us to cut out the middleman fees that wealth managers often subject clients to by relying on ETFs and Mutual Funds as their primary means of investing. For more information, please visit our website www.altriuscapital.com.
Risk Management
As active asset managers, we keep a close eye on every company that our clients own. To manage risk in our clients' portfolios, we equally weigh the companies that our clients own so that no one company or sector will drive the performance within the portfolio. Over time, as varying companies and sectors increase and decrease in value, we will capture gains in those companies that have seen considerable growth by selling a portion of the total position and then reinvest the profits back into those positions that may be lagging. This ultimately contributes to a more balanced and equally weighted portfolio. At Altrius, we don't invest in hope. We are careful, considerate, and calculating as we invest in profitable companies with real cash flow. We aim to invest in companies that are undervalued or reasonably valued, that pay meaningful dividends, and that show dedication to growing their dividend payments over time. For more information, please visit our website www.altriuscapital.com.
Money Management
In addition to our income-focused and value-driven investment strategy, we also manage our clients' cash by purchasing short-term treasury bills directly from the U.S. government. This cuts out the middleman (banks) and provides better liquidity and interest rates than those offered through CDs and high-yield savings accounts. This service is offered to our clients for just 0.20%/year on the assets held within the cash management account. Our cash management services are only available for clients who also have an Altrius-managed investment account. For more information, please visit our website www.altriuscapital.com.
27 Years of Experience
Firm CRD# 121529SEC File# 121529Series 63, 66, 65
News & Events
Manager of the Decade

When: 02/26/2021 | By:

Location:

Details: February 19, 2021- Altrius Capital Management has been awarded a PSN Manager of the Decade and Top Guns 6-star distinction by Informa Financial Intelligence's PSN manager database, North America's lon...

Compliance
Registered Investment AdvisorYes
Investment Advisor RepresentativeYes
Acknowledged fiduciaryYes
Compliance Disclosures in Last 5 yearsI have a clean record
Criminal Disclosures in Last 5 yearsI have a clean record
Office Hours
Monday8:30 - 17:00
Tuesday8:30 - 17:00
Wednesday8:30 - 17:00
Thursday8:30 - 17:00
Friday8:30 - 17:00
SaturdayClosed
SundayClosed
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