
Our Team

Rob directs the Family Wealth Management services of the company. He is the first point of contact for our prospective clients, conducting introductory meetings with clients to discuss their family dynamic and wealth management needs. Rob's 30 years of professional experiences is key when consulting with clients' families. He began his career at Arthur Andersen & Co., as a staff accountant, serving the needs of small business clients. He was the founder and President of Fox Valley Spring Company and President of Oak-Bay Corporation. Additionally, Rob held a consultant role providing strategic advice to entrepreneurs in areas such as corporate structure, customer base, product mix and systems. For ten (10) years, Rob was the Director of Wealth Management and a Member of the Investment Committee at Sumnicht & Associates, LLC. He was involved in helping incubate and launch their ETF model management business in February of 2005 under the brand name iSectors. Rob received his bachelors degree from Marquette University with a double major in Accounting and Finance. He received his CPA designation from the State of Wisconsin in 1983, became a Certified Financial Planner (CFP®) in 1984, and received his Accredited Wealth Management: Advisor (AWMA®) designation from the College for Financial Planning in November of 2005

Sam is a Wealth Advisor within the Family Wealth Management area of the company. He is the first point of contact for our prospective clients, conducting introductory meetings with clients to discuss their family dynamic and wealth management needs. Sam assumes the role of the client family's Chief Financial Officer and coordinates with the client's current professionals (i.e., attorney, tax accountant, insurance agent, etc.) to provide an integrated wealth management plan and investment solution that is custom tailored to meet each client's specific needs. Sam received his bachelors degree from the University of Wisconsin-Madison in Personal Finance. He earned his Certified Financial Planner (CFP®) designation in 2020.
2013
10-19 Employees
Fidelity Investments
Investment Clubs, Businesses, Non-Profit Organizations, Individual Investors
Investment Advice & Management, Financial Advice & Consulting, Financial Planning, Portfolio Management, Retirement Planning, 401K Rollovers, Wealth Management, Money Management, Education Funding and Planning, Financial Planning for Individuals, Financial Planning for Businesses, Risk Management
Exchange Traded Funds (ETFs), Stocks, Bonds, Alternative Investments
Your Office, Email, Phone, Our Office, Your Home, Our Offices, Video Conference
Fee-Only
Based on Assets
Fee % varies based on amount of assets managed.
250
150
250
$320,000,000
WiserAdvisor provides referrals to financial professionals. WiserAdvisor is not a current client of advisor or advisory services. Financial professionals pay cash compensation for these referrals, which creates the incentive for WiserAdvisor to make these referrals, resulting in a conflict of interest.
Additional Detailed Disclosures
